What is WhatsApp Marketing?

What is WhatsApp Marketing? Utilizing Whatsapp as one of the touch points or platforms in a marketing strategy, or running the entire campaign on WhatsApp using WhatsApp Business API , is known as WhatsApp marketing . Whatsapp has recently emerged as one of the fastest channels for marketing due to the high percentage of users who use it daily for personal communication, the willingness of users to allow brands to communicate with them on the above 1-to-1 messaging platforms, and the capabilities being introduced by messaging apps like Whatsapp to facilitate business communication. The WhatsApp Message Template, which is widely used by most brands to sell on WhatsApp, is only available with the WhatsApp Business API, which is why we have referenced WhatsApp Business API rather than the WhatsApp Business app. The benefits of WhatsApp for marketing More people use messaging applications than any social media network, according to recent statistics. Wh...